BDM Documentation

Documentation SEO Optimization

SEO Optimization Guide

Create search engine optimized content that ranks higher and drives more organic traffic to your website with built-in SEO tools and best practices.

SEO Overview

BDM AI Writer includes comprehensive SEO optimization tools that help you create content optimized for search engines. Every piece of content can be automatically optimized for your target keywords while maintaining natural, readable prose.

Keyword Integration

Natural keyword placement throughout content

Content Optimization

Automatic heading structure and formatting

Performance Tracking

SEO score and improvement suggestions

Keyword Research & Selection

Choosing Primary Keywords

Your primary keyword is the main search term you want to rank for. Choose keywords that:

✓ Good Keywords

  • • Specific and focused
  • • Relevant to your audience
  • • Realistic search volume
  • • Match user intent
  • • Achievable competition level

✗ Avoid

  • • Too broad or generic
  • • Highly competitive terms
  • • Irrelevant to content
  • • No search volume
  • • Multiple unrelated keywords

Example: Keyword Selection

❌ "marketing" (too broad) Bad
✓ "email marketing automation for small business" Good
✓ "how to automate email marketing campaigns" Good

Secondary & LSI Keywords

Secondary keywords and Latent Semantic Indexing (LSI) keywords help search engines understand your content context and can help you rank for multiple related terms.

BDM AI Writer automatically suggests related keywords based on your primary keyword. Review and select relevant suggestions to include in your content.

Primary Keyword:

"email marketing automation"

Related Keywords:

  • • email automation tools
  • • automated email campaigns
  • • email workflow automation
  • • marketing automation software

Keyword Density & Placement

BDM AI Writer automatically optimizes keyword density to ensure natural placement:

Primary Keyword 1-2% density
Secondary Keywords 0.5-1% density

Warning: Keyword stuffing (overusing keywords) will hurt your SEO. Maintain natural, readable content while including keywords strategically.

On-Page SEO Optimization

Title Optimization

Your title is the most important on-page SEO element. Follow these guidelines:

Title Best Practices:

  • Include primary keyword near the beginning
  • Keep between 50-60 characters
  • Make it compelling and click-worthy
  • Use power words (Guide, Complete, Ultimate, Best)
  • Include numbers when relevant (10 Tips, 5 Ways)

Title Examples:

✓ Good Title

"Email Marketing Automation: Complete Guide for 2024"

57 characters | Keyword at start | Year added

✗ Poor Title

"Everything You Need to Know About Marketing"

Too vague | No keyword | Not specific

Heading Structure (H1-H6)

Proper heading hierarchy helps both users and search engines understand your content structure.

Heading Hierarchy:

H1 Main title (only one per page)
H2 Major sections
H3 Subsections within H2
H4-H6 Further subdivisions (rarely needed)

AI Writer Tip: Include keywords naturally in H2 and H3 headings to reinforce topic relevance without over-optimization.

URL Optimization

Clean, descriptive URLs improve SEO and user experience.

✓ Good URL

yoursite.com/email-marketing-automation-guide

✗ Bad URL

yoursite.com/post?id=12345&cat=marketing

URL Best Practices:

  • • Use hyphens to separate words
  • • Keep URLs short and descriptive
  • • Include primary keyword
  • • Use lowercase letters
  • • Avoid special characters and spaces

Meta Descriptions & Tags

Meta Description

Meta descriptions appear in search results and influence click-through rates.

Guidelines:

  • Length: 150-160 characters
  • Include: Primary keyword naturally
  • Action: Include call-to-action
  • Unique: Different from title and content
  • Compelling: Encourage clicks

Example Meta Description:

"Discover how email marketing automation can save time and boost conversions. Complete guide with tools, strategies, and best practices for 2024."

158 characters | Includes keyword | Has CTA

Image Alt Text

Alt text helps search engines understand images and improves accessibility.

✓ Good Alt Text

"Email marketing automation dashboard showing campaign analytics"

✗ Bad Alt Text

"image1.jpg" or "screenshot"

SEO-Friendly Content Structure

Optimal Content Structure

Introduction (10%)

Hook readers, introduce topic, include primary keyword

Main Content (75%)

Multiple sections with H2/H3 headings, comprehensive information

Conclusion (10%)

Summary, key takeaways, call-to-action

Additional Elements (5%)

FAQ, related posts, author bio

Readability

  • • Short paragraphs (3-4 sentences)
  • • Bullet points and lists
  • • Subheadings every 300 words
  • • Clear, simple language
  • • Active voice preferred

Content Length

Blog Post: 800-1500 words
Guide: 1500-3000 words
Pillar Content: 3000+ words

Built-in SEO Tools

SEO Score Checker

Real-time SEO analysis shows you how well your content is optimized.

Overall SEO Score 85/100
Keyword Optimization Good
Readability Excellent
Content Length Good

Content Analysis Features

Keyword Analysis

  • • Keyword density checker
  • • Keyword placement analysis
  • • LSI keyword suggestions

Readability Score

  • • Flesch reading ease
  • • Grade level analysis
  • • Sentence structure

Structure Check

  • • Heading hierarchy
  • • Paragraph length
  • • Internal linking

Meta Data

  • • Title tag length
  • • Meta description
  • • Image alt text

SEO Best Practices

Do's

  • Write for humans first, search engines second
  • Use keywords naturally throughout content
  • Create comprehensive, valuable content
  • Optimize images with descriptive alt text
  • Use internal and external links
  • Update content regularly

Don'ts

  • Keyword stuff or over-optimize
  • Copy content from other sources
  • Create thin or low-value content
  • Use hidden text or cloaking
  • Ignore mobile optimization
  • Neglect page load speed

Content Analysis & Monitoring

After publishing, monitor your content performance and make improvements based on data.

24-48h

Initial Indexing

Check search console

2-4 weeks

Ranking Movement

Track keyword positions

3-6 months

Full Results

Established rankings

Need SEO Help?

Our SEO optimization tools make it easy to create search-friendly content, but we're here if you need guidance.